Max’s has carved itself a venerable reputation since its formation in 1989. Their large range of products and their well recognised logo has over time gained almost a cult status within the bodybuilding community and almost anyone who trains frequently. Max’s Super Shred is by far one of their best selling proteins due to its claim of being able to help build ‘ripped, shredded muscle’, something most bodybuilders or even the average trainer would seek to achieve. But does Max’s Super Shred formulation deserve its high standing?
Max’s Super Shred - First Impressions
Max’s Super Shred comes in a box with either 1kg or 2.2kg of protein powder in a separate clear, resealable plastic bag – similar to a giant Ziploc bag. On the front of the package is an impressive looking picture of Max’s superhero mascot ‘Max’ along with several of the main claims of the product. The other panels include a large and extremely comprehensive nutritional panel, a sample diet plan with ‘getting ripped’ diet tips as well as an imposing, but extremely detailed explanation of all the primary active ingredients grouped into 7 complexes, each intended for a different ergogenic benefit. The powder is very fine in consistency with a subtle sweet smell. A 30g scoop is included in the product.
Max’s Super Shred - Taste
Max’s Super Shred comes in three different flavours: caramel nougat, mochachino and chocolate. All the flavours are quite enjoyable when mixed as directed in 300mL of liquid, however, the difference in taste between mochachino and chocolate is rather subtle. Each flavour also has subtly sweet smells, none of which are overpowering. The beverages are not too sweet with no significant aftertaste or grittyness. However, when shaken, the mixture is quite foamy at the start, which may degrade the experience. As with most protein powders mixed with water, the viscosity of the end product is quite thin and while easily drinkable, is no match for a milk based preparation. As the product is considered a fat loss protein, the use of milk may be conflicting with overall weight loss goals, however skim milk is an excellent choice to add not only some flavour but also extra protein. If you are on an extremely strict diet which avoids carbohydrates, then mixing with water is the best choice. Based on several reviews of the product, the flavour most preferred is caramel nougat.
Max’s Super Shred - Mixability
Each flavour of the Max’s Super Shred range of products mixes very well with either a spoon, shaker or blender with no grittyness, clumps or residue when made as directed with 200mL of liquid. The preparation however does foam up with both the shaker and blender which settles within a few minutes.
Max’s Super Shred - Value
Max’s Super Shred comes in two sizes; 1kg and 2.2kg and 3 official flavours. Compared to most other fat burning proteins, Max’s contains a higher amount of protein on a gram for gram basis at 90% protein. It also contains a wide variety of vitamins and minerals, which proves to be an important factor as many people consider using this as a meal replacement and so it is essential that the necessary nutrition we are missing out from reducing food intake is met. Max’s Super Shred also has a substantial number of active ingredients to help with weight/fat loss while maintaining lean muscle, more so than many of its major competitors.
Price/ g Protein ($)
Max’s Super Shred - Pros
With 7 complexes and 29 proposed active ingredients, Max’s Super Shred has left very little to chance in its ergogenic potential. In fact, the majority of the active ingredients have been shown in studies to positively affect weight loss, body composition, exercise performance and recovery. The inclusion of several active ingredients also increases the potential for synergistic effects which may have not been investigated in studies yet.
A high proportion of protein at approximately 90% along with very little carbohydrates and a low amount of calories per serve make Max’s Super Shred an excellent weigh/fat loss protein. At 470 kJ, it is a third of the calories of a can of tuna but provides almost double the protein. In addition, one serving provides 13.1g of essential amino acids and 6.7g of branched chain amino acids, more than enough to kickstart muscle protein synthesis mechanisms.
Max’s Super Shred - Cons
While the nutrition panel is extremely comprehensive, unfortunately, a flaw within the packaging is that the numbers don’t seem to add up, which can create problems when comparing the amounts shown in the nutritional panel to ergogenic amounts used in studies. Also, because there are so many ingredients, it reduces the amount of each active ingredient per serve which can lower the effectiveness of each ingredient.
Some may think that the switch from a pure WPI powder to a blend containing WPI and calcium caseinate may be a step down. However, using a slightly slower absorbing casein may actually improve the weight loss benefits of SuperShred. Slower digesting proteins can fuel muscles for long and help to keep you fuller for extended periods, which are characteristics one would look for in a fat loss shake.
Max’s Super Shred - Conclusion
Conclusion: Overall, Max’s Super Shred is a great tasting and easy to mix weight/fat loss protein, which can be consumed as either a post-workout shake or a small snack. As weight loss takes time, recommendations are to consider obtaining all three flavours to avoid boredom, which can affect compliance. Including carbohydrates may be beneficial in helping to restore glycogen levels after a strenuous workout. With a renowned reputation, Max’s has created a comprehensive formulation with a wide variety of active compounds, vitamins, minerals and an exceptionally high amount of protein per serve. Below is a comprehensive examination of each of the 7 complexes contained in the supplement reviewing its function and effectiveness.
Max’s Super Shred - Active Ingredients
As Max’s Super Shred contains so many active ingredients, instead of listing them, this review will examine those active ingredients in their respective complex groups.
1. Carb Blocking Complex
The carb blocking complex contains 4 active ingredients; phaseolamin, green coffee extract, hydroxy citric acid and chromium.
Function & Effectiveness
Green Coffee Extract (GCE)
Hydroxy Citric Acid (HCA)
2. Thermogenic Fat Incinerator Complex
The thermogenic fat incinerator complex contains 5 active ingredients; green tea, forskolin, guarana, carnitine, choline and inositol.
Function & Effectiveness
Choline & Inositol
3. Appetite Modulation Complex
The appetite modulation complex contains 4 active ingredients; l-tyrosine, tryptophan, phenylalanine and zinc.
Function & Effectiveness
4. Lean Muscle Growth Signalling Complex
The lean muscle growth signalling complex contains 5 active ingredientsl; l-leucine alphaketoglutarate, taurine, l-arginine alphaketoglutarate, magnesium and calcium.
Function and Effectivness
5. Muscle Sparing Recovery Complex
The muscle sparing recovery complex contains 3 active ingredients; l-glutamine, glutamine peptides and branched chains amino acids.
Function and Effectiveness
Branched Chain Amino Acids (BCAAs)
6. Cortisol Regulating Complex
The cortisol regulating complex contains 2 active ingredients; phosphatidylserine and l-theanine.
Function and Effectiveness
7. Bio-Engineered Protein Complex
The bio-engineered protein complex contains 2 active ingredients; high glycomacropeptide whey protein isolate and high beta whey fraction whey protein isolate.
Function and Effectiveness
High Glycomacropeptide Whey Protein Isolate
High Beta Whey Fraction Whey Protein
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