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Cellucor is one of the best known supplement manufacturers in the world. The company has scaled these heights with a top quality product range that includes C4, which could be the world's most popular pre-workout. Cellucor is a company that prides itself on innovation and reinvention and the product range is always evolving, which keeps them ahead of the pack. The company has been busy this year with the success of their Neon Sport sub-brand, but have obviously had the time to work on a brand new range, which they have called G4 – the fourth generation of Cellucor products.

Cellucor G4 Series Details

The brand is being quite cagey about their new range, but we know from the video Cellucor used to announce G4 that the range is going to feature eight products. Pundits are hedging their bets on three powders, four capsules, and an RTD.

Single ingredient ranges are really popular at the moment, with BSN's DNA Series, Muscletech Platinum and Aussie newcomers Pure Supps all jumping on the back to basics bandwagon.

The focus on technology in the promotional video implies that Cellucor are not going down this path. The reference to Cellucor's past products is inherent in the name G4, and this implies to us that the new range is going to follow the same format as the previous products – high tech formulations that combine the tried and true with the cutting edge to deliver results.

Speculation has been flying round as to whether G4 is going to be a revamp of some of Cellucor's familiar products, like Alpha Amino, Super HD and C4, which are briefly featured in the promotional video, or whether they are going to go for an entirely new range. It would be a huge shock if the company decided to replace or significantly alter C4 Extreme – this product has the type of loyalty and popularity that money can't buy.

Cellucor G4 Series Benefits

Cellucor's mission statement names constant innovation as something that the company values and strives for. A revamped range will allow the company to keep abreast of the latest developments and technologies, which will prevent this market leader from falling behind the competition.

Cellucor G4 Series Updates

Cellucor announced a competition to win a years' supply of products in the G4 range concurrent to the announcement of the range itself. We are assuming this means the products themselves are not far off. We will be updating our site with full reviews of the products in the range as they are released, so keep checking back. We can't wait to see what this innovative company has come up with.

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