| FAQS |
| FAQs for Product: Powerbar Endurance Drink Powder |
| FAQS |
| Questions & Answers For: Powerbar Endurance Drink Powder |
| Q. Has the POWERBARŪ Beverage System been tested with athletes? |
(Posted: 25th July, 2007) |
| A. Yes. The POWERBARŪ Beverage System was tested during the product development phase and at final formula. The system was tested with PowerBar's stable of Team Elite sponsored athletes and CTS coached athletes for performance and taste. The final formulation delivered on taste and performance. |
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| Q. Who will benefit from the POWERBARŪ Beverage System? |
(Posted: 25th July, 2007) |
| A. Athletes, particularly those who 1) exercise for more than hour, 2) take part in high intensity activities lasting an hour or less, or 3) regularly deplete muscle glycogen and need fast recovery for a workout later that day or the following day. |
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| Q. How does the POWERBARŪ Beverage System fit with existing products in the PowerBar line? |
(Posted: 25th July, 2007) |
| A. The POWERBARŪ Beverage System expands the company's product portfolio to now include a complete offering of nutritional bars, gels and drinks. POWERBARŪ Endurance sports drink can supply the essential hydration, electrolytes and carbohydrates athletes need for endurance sporting events. POWERBAR Ū Recovery sports drink meets athletes' glycogen restoration, muscle repair, and rehydration needs. The drinks may be used in conjunction with POWERBARŪ Performance bars and POWERBARŪ Gel, or on their own, depending on the individual athlete's needs and the type of activity he/she is planning. |
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| Q. POWERBARŪ Gel contains amino acids. Why aren't amino acids included in the POWERBARŪ Beverage System? |
(Posted: 25th July, 2007) |
| A. At PowerBar we are continuously evolving our product formulations to reflect the latest nutritional research findings. Recent research suggests that amino acids do not contribute significantly to the efficacy of sports nutrition products designed for use during exercise and therefore weren't included in POWERBARŪ Endurance sports drink. We are reviewing the role of amino acids in POWERBARŪ Gel and will consider removing them if our research supports such action. |
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| Q. Why don't you put protein in POWERBARŪ Endurance sports drink like some other brands? |
(Posted: 25th July, 2007) |
| A. There is currently no proven mechanism by which added protein might be of benefit. Hydration may also be a concern as the consumption of proteins during exercise produces urea, which can negatively impact hydration status. The evidence from clinical research studies regarding the benefit of including protein in sports drinks to be used during physical activity is contradictory. Finally, our "blind" taste testing with athletes revealed that it is difficult to incorporate protein into a beverage for use during activity while maintaining its palatability. |
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| Q. Why didn't you use a 4:1 carbohydrate: protein ratio in the POWERBARŪ Recovery sport drink? |
(Posted: 25th July, 2007) |
| A. Having some protein provides amino acids for muscle repair, however, our testing suggests that too much probably interferes with taste. If research studies definitively determine the ideal carbohydrate: protein ratio for post-exercise recovery we will certainly consider addressing changes with our formulation. |
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| Q. How much sodium, the key electrolyte lost in sweat, does one 20 oz. serving of POWERBARŪ Endurance sport drink contain? |
(Posted: 25th July, 2007) |
| A. 400mg. In fact, POWERBARŪ Endurance sport drink contains 680 mg sodium/liter, which is at the high end of the ACSM recommended range of 500-700 mg of sodium/liter for prolonged endurance activities. For reference, sweat contains roughly 1000 mg/liter, but can vary widely. |
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